According to a recent Millward Brown survey, BMW is the most valuable automotive brand.The company surpassed last year's winner, Toyota, with an estimated value of $21.82 (€16.52) billion. Toyota, while second, was valued at $21.77 (€16.48) billion. Due to the economic downturn, both companies had lower valuations than last year....

In just over a decade, the auto industry in China has exploded. As of November 2009, China is the largest automobile market in the world, combining active partnerships with established foreign brands with a thriving, developing domestic market.China’s seemingly unstoppable auto power over the years has worried Detroit, Japan and ...

When the list of top 10 Automobile Plants in the World was compiled, there were two prominent entries from India – Maruti Suzuki India Limited’s factory at Manesar takes third place with a capacity of 620,000 cars per annum while Hyundai’s Irungattukottai plant takes the seventh place with a capacity ...

Ford Motor Co. agreed to sell its Volvo Cars unit to a Chinese automaker group on 28th March, marking the most significant push by a car company in China to tap overseas markets.China's Zhejiang Geely Holding Group will pay the U.S. auto giant $1.8 billion for the Swedish car brand, ...

In 1988, while working on the U.S. marketing launch strategy for Lexus automobiles, Toyota faced with an undeniable brand perception that a "Japanese luxury car" was an oxymoron.Americans saw automobiles made by the Japanese as cheap, small and lacking in quality and luxury.Toyota wanted to change that brand perception--not only ...

Many people around the world want to know - "What is the net worth of Ratan Tata"? TATA Group is running 96 businesses and out of which 28 companies are listed in various stock exchanges. According to market capitalization and reputation, Tata group ...

After 25 years in the automotive industry, Proton Holdings Bhd is now ready to aggressively make its foray into the global market and participated in the 80th Geneva International Motorshow this year. They have taken on board BVR Subbu, former President of Hyundai Motors in India, as it prepares for a ...

Akio Toyoda, president of Toyota and grandson of the company’s founder, testified in front of the House Committee on Oversight and Reform as lawmakers continue to examine Toyota’s record recalls. During the proceedings Toyoda remarked:"My name is on every car." In the past, Toyoda said, the company’s priorities were safety and ...

Brand returns to high-profile race after 10-year hiatus.More than a decade after Jaguar was forced to quit Le Mans, the gruelling 24-hour race which had built the cult British company's racing car image, the prancing cat will be seen on the French racetrack again in June this year.Tata Motors, India’s ...

Billions of pounds could be knocked off the value of Toyota's brand, because of the slow way it has dealt with the crisis of faulty accelerator pedals in its cars, according to branding expertsThe company was ranked the world's eighth most valuable brand last year, in a study by Interbrand, ...